Behind a website there is a world.
Behind a website there is a world.
Dettagli del Prodotto
From branding to logistics, from choosing the right CMS to sales platforms, through photoshoots, email marketing, and advertising: each chapter takes you step by step through building a successful store.
Written in a direct, accessible, and unfiltered way, it's perfect for entrepreneurs, aspiring founders, freelancers, and digital agencies.
What you'll find inside:
- The basics of e-commerce and new trends
- How to choose the right CMS (Shopify, WooCommerce, etc.)
- Branding, identity and positioning
- Shooting and product sheets that sell
- Marketing strategies, advertising and automation
- SEO and data optimization
- International expansion and entrepreneurial vision
With a vertical focus on the fashion sector.
If you want to sell online seriously, this book is the place to start.
A professional, practical, and visual manual for those who want to get serious about fashion e-commerce.
Care & Maintenance
To maintain the beauty and integrity of your purchase, we recommend treating it with care. Simple maintenance practices, such as gentle washing and proper storage, can effectively preserve the longevity of your favorites. We encourage you to refer to the care instructions included with each item, designed to help you keep your purchase in top condition.
Size & Fit
Our products are crafted to fit true to size, ensuring that you can confidently select your usual size with ease. Whether you’re looking for a relaxed or tailored fit, our designs are made to complement your unique shape and style.